Converter boxes? We’re still waiting…February 27th, 2007
Old TV sets will survive into the digital age, thanks to those handy converter boxes (and to Uncle Sam, who will help pay for them). Why, if a few of those boxes would just make their way to your local Best Buy store, the sales reps might even be able to reassure customers about the cutoff of analog broadcasts in 2009:
Because they haven’t received formal announcements about the converter box thus far, employees at electronics stores are finding it difficult to explain the transition to customers or to advise them about the equipment they will need to guarantee that their TVs continue to work.
Best Buy spokesman Brian Lucas:
“People don’t really know what those will look like, what the pricing is going to be. Until we have something to offer people, it’s hard to talk to them in conceptual terms about it.”
A converter box from RCA (they call it a “digital TV adapter”) is scheduled to hit the U.S. market this year. LG’s model arrives next year, and several other manufacturers can be expected to join them between now and 2009.
• Link: Chicago Defender